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Artificial intelligence and machine learning
Unlock new business models, optimise customer engagement, innovate and scale with artificial intelligence (AI) and machine learning (ML) solutions that transform the way you operate.
Proven solutions for successful AI/ML deployment
AI/ML technology is advancing rapidly, with a growing number of tools and applications now available. These tools can help your organisation to stay ahead of the competition by automating complex or time-consuming tasks, personalising customer and employee experiences and making better predictions. AI/ML continuously learns from new data, which then improves decision-making over time.
Yet choosing the right AI/ML solutions can be a challenge. Like any investment, they must deliver value – but there are also bigger questions about transparency, bias and trust.
We bring together deep AI/ML expertise, agile engineering and scalable delivery to build intelligent systems tailored to your organisation. Our solutions are explainable, ethical and built for impact, which means you can rely on them to automate your processes, differentiate yourself in the market and deliver long-term value.
Solve your AI and ML challenges
Many organisations experiment with AI and ML but fail to move beyond prototypes. Without a clear deployment strategy and supporting infrastructure, pilots remain isolated and fail to deliver impact.
AI initiatives often lack high-quality, labelled data. Without the right data foundation, models produce unreliable results, eroding trust and limiting value.
Non-technical executive teams may struggle to understand or trust AI/ML decisions. Without explainable and transparent tools, adoption stalls and modernisation projects are put at risk.
The cost and complexity of building custom AI solutions can be prohibitive. Without scalable, modular approaches, time-to-value is slow and return on investment (ROI) is unclear.
As AI becomes more powerful, ethical concerns and regulatory scrutiny increase. Without proper governance, bias detection and accountability mechanisms, organisations face reputational and legal risk.
Smarter decision-making with AI/ML solutions
As experts in AI/ML, NashTech will help you to navigate this changing world with confidence – from choosing the right tools, to deployment and governance.
AI-driven automation eliminates repetitive tasks that consume valuable time and resources, reducing efficiency and inhibiting innovation.
Adaptive models that learn over time ensure that decisions are made on the latest available data, leading to better results and more opportunities to optimise.
Structured processes for development, deployment, monitoring and retraining are needed to scale AI projects and align them with changing business needs.
Flexible and scalable infrastructure reduces the cost of running advanced AI workloads, while ensuring reliable decision-making as data and compute demands increase.
Without interpretability and bias control, organisations risk poor decisions, reduced adoption and non-compliance with emerging AI regulations.
Future-proof your organisation
AI/ML gives you the capabilities to significantly enhance performance by enabling your teams to focus on high-value work. At NashTech, good governance drives everything we do, giving you the confidence to innovate.
Intelligent decision-making
AI and ML enable systems to learn from data and make intelligent decisions – empowering organisations to automate processes, detect patterns and unlock hidden value in real time.
Focus on high-value work
By automating decision-making and operational tasks, AI reduces manual workload, increases efficiency and allows teams to focus on high-value strategic work.
Continuous improvements – fuelled by new data
Machine learning models continuously improve with new data, helping businesses stay adaptive, improve accuracy over time and respond dynamically to market changes.

Good governance
Built-in model explainability, fairness checks and governance frameworks ensure that AI is transparent, accountable and aligned with ethical and regulatory expectations.
Innovate and stay ahead
A robust AI and ML foundation accelerates innovation, enabling intelligent products, hyper-personalised services and new revenue streams that differentiate businesses in a competitive market.
Intelligent decision-making
AI and ML enable systems to learn from data and make intelligent decisions – empowering organisations to automate processes, detect patterns and unlock hidden value in real time.
Focus on high-value work
By automating decision-making and operational tasks, AI reduces manual workload, increases efficiency and allows teams to focus on high-value strategic work.
Continuous improvements – fuelled by new data
Machine learning models continuously improve with new data, helping businesses stay adaptive, improve accuracy over time and respond dynamically to market changes.
Good governance
Our GenAI solutions are hosted and managed in the cloud for greater agility and flexibility. Built-in model explainability, fairness checks and governance frameworks ensure that AI is transparent, accountable and aligned with ethical and regulatory expectations.
Innovate and stay ahead
A robust AI and ML foundation accelerates innovation, enabling intelligent products, hyper-personalised services and new revenue streams that differentiate businesses in a competitive market.
Client outcomes
Discover how our custom GenAI development solutions delivered value for these clients
Case study: Classifying tax notices with document AI
of tax notices
and errors
accuracy achieved for data extraction

Ultimate Kronos Group (UKG) is a provider of workforce management and human resource management services. It was struggling to manage and classify the 400 different types of tax notices being processed and needed an approach like Jaccard Similarity, which identifies differences and similarities between samples. UKG partnered with NashTech and built an automated system using Document AI services, Google Document API and Data Loss Prevention (DLP) so that the data could be mapped and optimised.
Case study: Using AI to predict the likelihood of insurance renewals
customer churn
renewal rates and profitability

This UK insurance company partnered with NashTech to develop a custom tool that predicts the likelihood of customers likely to churn when their policy expires. The predictive tool is based on SageMaker and enables the insurance provider to personalise renewal prices and create targeted retention strategies. By taking a data-driven approach, the business can enhance customer retention and profitability.
Case study: Personalising customer communications at scale
in manual input
in relevance and tone across email types

This marketing business partnered with NashTech to deploy an AI-powered tool that generates high-quality, relevant emails to help it offer personalised communication and maintain its brand voice. It used the retrieval-augmented generation method, advanced LLMs and prompt control tone, style and structure. The client is now able to generate personalised emails to engage its target audience, while boosting engagement and relevancy.
Frequently asked questions
AI/ML solutions can automate decisions, personalise customer experiences, detect fraud, predict maintenance needs and optimise operations by learning from data and adapting over time.
No. Many AI and ML solutions leverage pre-trained models, cloud-based services and accelerators that reduce time-to-value and lower technical barriers.
We implement explainable AI frameworks, bias detection and governance controls to ensure that model outputs are transparent, auditable and ethically sound.

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