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Application development
Power your business with custom-built applications that serve your unique requirements and deliver sustainable competitive advantage
Custom application development to set your business apart
Every organisation has a unique set of business needs. Custom-built applications help you to address your own challenges more effectively, improve your operational workflows and better support your growth strategy.
We excel in the development of custom applications that empower organisations to scale, innovate and differentiate themselves in the marketplace. Whether optimising operations, enhancing customer experiences or automating complex processes, our technology solutions are built specifically to serve your unique business needs and goals.
Differentiate yourself from the competition by developing compelling and innovative products and services your customers want using custom software. We take the time to understand your requirements and deliver solutions that are easy to maintain and enhance, while minimising your total application lifecycle costs.
Solve your application development challenges
Most organisations are forced to adapt their processes to the commercial off-the-shelf (COTS) software they employ rather than the other way around.
Many organisations have legacy systems, proprietary databases or specific operational workflows that COTS software may not support effectively.
While COTS software can have lower upfront costs, it often includes recurring licensing fees and additional costs for customisation, upgrades and feature extensions.
Sectors with strict security, regulatory or compliance requirements, such as finance, healthcare and public sector often struggle with COTS software that does not fully meet their standards.
An off-the-shelf solution ties you to third-party vendors for feature updates, bug fixes and continued support. This leaves you vulnerable to price hikes, product discontinuation or limited customisation.
Discover the power of custom application development
Customised functionality differentiates you from your competitors to create that edge to grow your business and adapt rapidly to the evolving needs of your customers.
Custom software tessellates with your unique technology landscape meaning you don’t have to compromise on the solution of best fit – reduces the risk of redundant features and improves your return on investment.
You retain control of your roadmap. You can change course to suit your needs. And you can innovate at your pace.
You don’t have to wait to take advantage of the latest implementation paradigms, you can take advantage of skilled professionals across a huge range of languages, patterns and frameworks.
There is no risk of license cost creep as it is your custom software.
Business outcomes
At NashTech, custom-built software is not only about technology – it is about helping organisations like yours work smarter, move faster and achieve more.
We develop custom applications in a cost-effective, rapid and highly effective way using the latest software engineering techniques and artificial intelligence (AI) tools. We can also support and continue to enhance your own custom-built software. No matter what your challenge or opportunity might be, we have a proven track record in developing applications to support your business goals, scalability needs and long-term cost considerations.
Built for you, not the masses
Many organisations have requirements that off-the-shelf software cannot always meet. We craft solutions that align perfectly with what you need to achieve your goals.
Scalable and future-proofed
Our software adapts as your business evolves, ensuring longevity and flexibility.
Integrated and efficient
Seamlessly connect your existing systems, data and third-party applications for streamlined operations.

Secure and compliant
Whether you operate in finance, healthcare, retail or any regulated industry, our software meets the highest security and compliance standards. We are ISO27001 accredited.
Expert-led development
With deep technical expertise and a business-first approach, we design and deliver software that drives impact.
Built for you, not the masses
Many organisations have requirements that off-the-shelf software cannot always meet. We craft solutions that align perfectly with what you need to achieve your goals.
Scalable and future-proofed
Our software adapts as your business evolves, ensuring longevity and flexibility.
Integrated and efficient
Seamlessly connect your existing systems, data and third-party applications for streamlined operations.
Secure and compliant
Whether you operate in finance, healthcare, retail or any regulated industry, our software meets the highest security and compliance standards. We are ISO27001 accredited.
Expert-led development
With deep technical expertise and a business-first approach, we design and deliver software that drives impact.
Client outcomes
Business outcomes with custom application development
Case study: Leading Insurance broker transforms quote and buy platforms
increase in online quote-to-sale ratio drives profitability
reduction in testing time improves time to market for new features
What NashTech delivers is of high value and high quality. The speed, efficiency, and innovation from their teams have surpassed anything we’ve seen before, even compared to UK-based teams.

Markerstudy Distribution specialise in developing, administering and distributing bespoke insurance services to a wide range of high-profile brands. NashTech built a standardised quote and buy framework that enables MSD to launch new propositions much faster, reducing time to market from months to weeks.
Case study: Disrupting the premium car rental industry
increase in revenue
delivery accuracy
rating on Trustpilot

Jaguar Land Rover (JLR) saw an opportunity in the UK luxury car rental market and launched THE OUT to offer a premium, seamless rental experience with transparent pricing, a paperless process and no pickup or refuelling hassles. NashTech built its entire rental service platform.
Case study: The Open University’s OpenLearn platform
NashTech’s involvement has been critical to delivering robust development deploys for the last two years, its offshore team going the extra mile when needed. They are the hidden, but vital, element to a smooth-running platform that showcases the very best of Open University teaching to the world.

The Open University’s OpenLearn platform attracts over 8.5 million visitors a year, but was struggling with mobile compatibility, page loading times, business continuity and GDPR compliance. NashTech deployed a scalable microservices architecture, eliminated workflow inconsistencies and coding conflicts and delivered a mobile-optimised website enhancing the learning experience and security.
Frequently asked questions
Initial costs can sometimes be higher, but ongoing costs tend to be lower with the added advantage of being able to continue to differentiate from your competition.
Custom application development arguably allows more scalability and extensibility compared to other solutions but it is important to include specific requirements to do this.
Custom-developed applications are built for you and you own them. Our clients have complete control over required updates and enhancements and can take this role on themselves if needed.

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