Expert insight

Differentiating with custom software

Strategy, discipline and AI readiness in the insurance industry.

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Report overview

AI is accelerating change in insurance, but integration, governance and delivery reality are shaping what scales. This report is part of NashTech’s 2026 global research programme, exploring how organisations are differentiating through custom software in the AI age.

Based on a survey of 1,000 technology decision-makers globally, including 122 insurance leaders, it provides a focused view of how the sector is approaching transformation today.

Key findings

98%

of insurance leaders say AI is accelerating the shift from COTS to custom

77%

of insurance leaders state current enterprise stacks aren’t AI‑ready

84%

of insurance leaders cite security and governance as the main barriers to scaling AI

What’s inside

By downloading this report, you’ll discover:

Why insurers are shifting from COTS to custom platforms
How AI is acting as both a catalyst and stress test
Where delivery and governance are breaking down
What differentiates insurers scaling AI successfully

This report covers:

1000 enterprise IT decision-makers surveyed globally
Organisations with 500 – 9,999 employees
Regions covered: EMEA, North America and APAC
Leadership level: Board members, C-suite executives, senior management and mid-level managers
Departments: IT, DevOps, data and analytics, engineering and project management
122 consumer, education leaders
Additional insights from independent software vendors (ISVs)

Expert insights

A must-have resource for CTOs, CIOs and senior technology leaders who are considering building custom software

If you’re responsible for modernising insurance platforms while managing regulatory risk, this report is designed for you

WHY NASHTECH

More than a software development company

If you need a software development company to provide expert engineers and developers to support your in-house team, we can do that. But what makes NashTech different is that we are a partner who understands your business.

We challenge assumptions, translate complexity into clear decisions and connect technology to real outcomes. Whether you’re building new products or transforming existing systems, we help you move forward with total confidence.

You get honest advice, practical solutions, a team that cares and a partner that is completely invested in your success.

4.9★

Clutch rating

Client net promoter score

Global delivery centres

2K+

Engineering experts

26+ years

Engineering excellence

Insights

Expert insights, practical value

Explore all insights

Event takeawayReading time:6 min

The AI journey: from clinic to claim

Overview On 10 June 2026, the Pet and Equine Insurance Association (PEIA) brought together insurers, brokers, veterinary professionals, technology providers and legal experts in London for a full-day forum on one of the most significant shifts facing the sector: how artificial intelligence is reshaping the journey from the veterinary clinic to the insurance claim. Sponsored by NashTech, the day combined frontier thinking with practical, grounded experience from across the pet and equine insurance market. The result was a genuinely rare conversation - chief executives, clinicians, legal experts and technologists in one room, disagreeing productively and thinking out loud about a future none of them can navigate alone. This overview shares the themes and the standout moments for a wider audience: partners, prospective members, the media and anyone with a stake in where this industry is heading.

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Key insights: Insurtech x NashTech Working Group Webinar – Session 4

For the fourth time this year, Insurtech UK, facilitated by NashTech, led a review of the Product and Tech group's journey since July, including defining agentic AI, exploring its fit in insurance, and addressing challenges like data governance and legacy systems. The webinar highlighted the evolution from initial discussions to use cases and practical outputs.

Event takeawayReading time:4 min

Inside the NashTech and Insurtech UK agentic AI in insurance workshop

On 1 October 2025, NashTech and Insurtech UK reunited the agentic AI working group for an in-person deep dive, with coffee, croissants, and open debate included.

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How is AI used in insurance and what trends should you know about?

With artificial intelligence (AI) being one of the most talked-about topics today, many members of the InsurTech community are wondering, ‘How is AI used in insurance – and how could it benefit my team in this field?’.